CASE STUDY - GIGLIO.COM
Giglio is a major fashion retailer operating in Italy.
Products are sold both in the physical stores and in the e-commerce shop which caters to an international high-end clientele.
Giglio has a long history in fashion, selling high fashion products from brands such as:
Giglio was evaluating solutions to further increase the conversion rate on their e-commerce store.
Askourt was chosen as a reliable partner given its easy implementation for mobile and desktop in multiple languages.
The collaboration started in July 2016.
Average length of sessions of customers using Askourt vs customers not using Askourt
Average conversion rate of customers using Askourt vs customers not using Askourt
ROI = 1:23.63 (2,363 %)
We are extremely satisfied with Askourt.
Customers clicking on the "Ask a friend" button convert more than those who do not.
Moreover, Askourt makes the customer feel confident about his potential purchase while he is browsing on our e-commerce store".
Fabio Ginestra, Head of Marketing @ Giglio Group